February 26, 2013 – Mouser Electronics, Inc., a top design engineering resource and global distributor for semiconductors and electronic components, is featuring key new suppliers at the Embedded World Conference in Nuremburg, Germany (Feb 26-28, 2013). With the addition of key new lines including leading programmable logic manufacturer, Altera, and magnetic components maker, Coilcraft, the distributor continues to complement and strengthen its product range with these additional ‘blue chip’ suppliers.
“We want design Engineers to understand that not only do we have a vast product offering, we also offer the leading names from the Industry,” says Mark Burr-Lonnon, Mouser’s Vice President for EMEA and Asia. “Mouser’s Embedded World booth (Hall 4A, Booth 302) will reflect this and feature technology presentations from NXP Semiconductors, International Rectifier, Arduino and Olimex, as well as both Altera and Coilcraft.”
Mouser saw another excellent year in 2012 with record bookings during several months, and according to Burr-Lonnon “is seeing signs of strengthening in the engineering-based market that Mouser serves. In EMEA, bookings at the end for 2012 were up around 30% and billings up by more than 20%. A very healthy book-to-bill ratio of 1.08 also saw us start 2013 very strongly. January and February have shown continued strength with Mouser up a further 22% in Europe, and the business is looking especially strong in Germany, the UK, France, Italy and Eastern Europe.”
Mouser is known as the ‘design fulfillment’ distributor, enabling the design engineer to access the latest technologies as soon as they become available, providing the widest selection of the newest semiconductors and electronic components from the world’s leading manufacturers. But the latest technologies also require significant technical support, so Mouser is constantly broadening the scope of its applications, technologies and market information resource www.mouser.com/applications with white papers, technical and market-driven articles. “Our aim is to make our site as useful as possible,” adds Burr-Lonnon. “But we also want to make it simple. Therefore we have arranged our information resource section under market and technology headings. Most recently, we have added Harsh Environment; there are also sites covering wireless, automotive, alternative energy, audio, smart metering, energy harvesting and more.”
Finally, Mouser believes that design engineers need local support with regional offices that can talk with customers in real time in their own language. The company already has nine locations in Europe and is looking at another addition in late 2013. Concludes Burr-Lonnon: “We really are truly global and aim to service the customer with localized support in local language, time zone and currency.”
With its broad product line and unsurpassed customer service, Mouser caters to design engineers and buyers by delivering What's Next in advanced technologies. Mouser offers customers 19 global support locations and the latest, most technologically advanced components for their newest design projects. Mouser Electronics' website is updated daily and searches more than 10 million products to locate over 3 million orderable part numbers available for easy online purchase. Mouser.com also houses an industry-first interactive catalog, data sheets, supplier-specific reference designs, application notes, technical design information, and engineering tools.
Mouser Electronics, a subsidiary of TTI, Inc., is part of Warren Buffett's Berkshire Hathaway family of companies. Mouser is an award-winning authorized semiconductor and electronic component distributor, focused on the rapid introduction of new products and technologies to electronic design engineers and buyers. Mouser.com features more than 3 million products online from more than 450 manufacturers. Mouser publishes multiple catalogs per year providing designers with up-to-date data on the components now available for the next generation of electronic devices. Mouser ships globally to over 375,000 customers in 170 countries from its 492,000 sq. ft. state-of-the-art facility south of Dallas, Texas. For more information, visit www.mouser.com.
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