Mouser's Press Room

September 5, 2012 – Mouser Electronics, Inc., a leading global authorized distributor for semiconductors and electronic components, salutes Maxim Integrated on their striking new branding initiative. The new “Maxim Integrated” is being unveiled today with the ringing of the opening bell on NASDAQ^®.

Founded in 1983, California-based Maxim Integrated is a worldwide leader in the design, development, and manufacture of analog and mixed-signal, high-frequency integrated circuits. A sampling of the applications for Maxim circuits includes consumer electronics, personal computers and peripherals, handheld electronics, wireless and fiber communications, test equipment, instrumentation, video displays, and automotive applications. Mouser strives to have the newest Maxim products in inventory and currently stocks the world’s widest selection of Maxim products for immediate shipment.  Visit www.mouser.com/maximic to see their new branding and a complete listing of the Maxim products, reference designs, and many other tools for design engineers and buyers.

“Our partnership with Maxim has been a tremendous success for us, and a huge benefit to our customers,” says Mike Scott, Mouser Electronics’ Vice President of Semiconductors. “Today is an exciting time for Maxim and we are proud to support them in their endeavors as a strategic partner. We look forward to many years of continued success together.”

With its broad product line and unsurpassed customer service, Mouser caters to design engineers and buyers by delivering What's Next in advanced technologies. Mouser offers customers 19 global support locations and the latest, most technologically advanced components for their newest design projects. Mouser Electronics' website is updated daily and searches more than 8.9 million products to locate over 3 million orderable part numbers available for easy online purchase. Mouser.com also houses an industry-first interactive catalog, data sheets, supplier-specific reference designs, application notes, technical design information, and engineering tools.

About Mouser
Mouser Electronics, a subsidiary of TTI, Inc., is part of Warren Buffett's Berkshire Hathaway family of companies. Mouser is an award-winning authorized semiconductor and electronic component distributor, focused on the rapid introduction of new products and technologies to electronic design engineers and buyers. Mouser.com features more than 3 million products online from more than 450 manufacturers. Mouser publishes multiple catalogs per year providing designers with up-to-date data on the components now available for the next generation of electronic devices. Mouser ships globally to over 375,000 customers in 170 countries from its 492,000 sq. ft. state-of-the-art facility south of Dallas, Texas. For more information, visit www.mouser.com.

About Maxim Integrated
Maxim Integrated delivers innovative analog and mixed-signal engineering solutions used in a wide variety of microprocessor-based electronics equipment. Maxim product offerings include data converters, semiconductors, interface circuits, RF wireless circuits, clocks and oscillators, microcontrollers(MCUs), operational amplifiers (op amps), sensors, and more.

Maxim products are used in a wide variety of microprocessor-based electronics equipment. A sampling of the applications for Maxim circuits includes consumer electronics, personal computers and peripherals, handheld electronics, wireless and fiber communications, test equipment, instrumentation, video displays, and automotive applications. For more information, visit http://www.maxim-ic.com.

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